Target. Engage. Influence.
When you need to reach a group of targeted physicians and provide them with an in-depth and meaningful discussion of your brand to complement your sales force’s efforts, PhysicianDialogues are the solution.

PhysicianDialogues are small group dinner, teleconference or web meetings that bring together a group of select healthcare professionals in a local area for a lively moderated discussion in an informal atmosphere. The attendees share their clinical experiences and have the opportunity to explore different perspectives on treatments with their peers. These programs are facilitated by skilled, professional moderators who have in-depth product and therapeutic category knowledge. PhysicianDialogues have consistently demonstrated a positive impact as measured by clients’ internal metrics.

• PhysicianDialogues feature professional moderators who focus the discussion around the latest, on-label clinical product information that you want delivered.
  
  
• PhysicianDialogues offer interactive facilitation and peer-to-peer discussions that:
• • Enhance learning
    
    
  • Provide product differentiation
    
    
  • Develop loyal prescribers
    
    
• PhysicianDialogues are appropriate for all stages of a product’s life cycle including at launch and throughout product maturity.
  
  
• PhysicianDialogues can be done with national or regional opinion leaders.
  
  

The RxDialogue Difference

• Client Service: A dedicated client service management team to execute the strategy that you direct, to respond to your needs and to ensure that each event is a success.
  
  
• Moderators: Trained and experienced full-time professional moderators who know the therapeutic area and are adept at guiding discussions to:
  
• • Deliver key messages
    
    
  • Analyze therapeutic options
    
    
  • Build consensus
    
    
  • Shape attitudes
    
    
  • Drive behavior
    
    
• Physician Recruitment: Over 300 meeting recruiters based in three state-of-the-art call centers ensure optimal attendance.
  
  
• Event Management: RxDialogue provides a full-service meeting logistics team.
  
  
• Web-Based Event Tracking: A secure, user-friendly Web site to track the details of your entire project in real time.
  
  
• Sales Force Coordination: Web sites that allow direct access for program scheduling and reports designed to communicate program activity.

How can PhysicianDialogues enhance your marketing efforts? Find out by contacting your RxDialogue representative today.